Expert copywriting
FOr integrative & FUNCTIONAL health
Attract More Patients. Increase Revenue. Establish Authority.
Attract More Patients. Increase Revenue. Establish Authority.
A consolidated marketing approach to grow your treasured alternative medicine practice.
→Establish Your Business as Unique
Set yourself apart from your competitors with a tailored content marketing approach.
→Reach Your Ideal Patient
Use your expertise to reach your ideal patients and increase your revenue.
→Save Time and Money
You’ve already mastered helping those who trust you with their health. I’ll showcase your abilities so you can enjoy more freedom while increasing your income.
A superior approach to content marketing for your prized healthcare business.
As a doctor, you’ve invested your life in providing integrative approaches that improve the quality of your patients’ lives.
You work tirelessly to provide high-quality care. Because of your compassion, it brings you joy to share solutions to the issues your patients face.
You know that your services are valuable and want to reach as many people as possible. But, you’ve seen the time you spend promoting your practice increase resulting in time with your patients decreasing.
With the Global Health & Wellness Industry expected to grow to $6,543.4 Million by 2026, inquisitive people are seeking alternative and natural methods to solve their health challenges now more than ever before. How?
They turn to the internet.
Your online presence is more essential than ever.
Consumers today are looking for a hero, of sorts. A doctor with a holistic perspective who believes them. When a patient says that something is off with their health, you have the tools and knowledge to get them on track.
You have excellent skills and abilities. The unease is in knowing if your website ranks high enough on the internet for your ideal patients to find your treasured business.
They need you.
But because your marketing content strategy is coming up short, they won’t find you.
That’s where I come in – I’m Rachel, a medical freelance copywriter.
I combine scholarly research, with the art of storytelling, sprinkled with the magic of SEO, and backlink generation to get you in front of your target patient.
Your precious resources will be saved as patients select you, because you’re answering their questions before they even meet you. All accomplished through a consistent marketing strategy.
With a strong online presence, doctors like you deal less with insurance politics and run their practice how they want to.
Words have distinct power. In holistic health copywriting, information needs to be conveyed on the scientific backing of natural medicine.
With my health copywriting services, every page of web content, article, and blog is thoroughly researched. And, support is provided by the latest scientific studies.
I don’t just write to reach a word count – my healthcare copywriting services are informative and backed by scholarly resources which is how I’ve had the pleasure of working with top-notch alternative medicine doctors such as Dr. Erin Kinney and Dr. Maura Henninger.
All of my work in functional medicine marketing includes SEO because this is a CRITICAL aspect to your content marketing strategy. I perform a detailed analysis of key phrases to get you in front of your ideal patient.
I work with doctors like you with integrative approaches to health. I’ll showcase your expertise to your future patients.
After a long day, the last thing on your mind is writing a blog, drafting email sequences, or working on your website.
I'm here to help your business grow and evolve with very little effort on your part.
You want to earn a living doing what you love – helping others – while still having time to spend with your family.
How will the time magically appear to create:
Consistent content marketing techniques
Top-notch SEO throughout your marketing strategy
Thoroughly researched content that solves your target audience’s problems
You don’t have the time to fully deliver in all these areas, while maintaining the ins and outs of your holistic health practice and caring for the people you’re passionate about helping.
“I've looked far and wide for the right copywriter for my business and am incredibly grateful to have found Rachel. As a writer and former journalist, myself, my bar is set fairly high and Rachel exceeds my expectations. She understands the wellness sector, can write well and also seamlessly incorporates SEO strategy — a rare combination. Additionally, she's professional, prepared, upbeat and responsive to my myriad of questions. Look no further if you're seeing high-quality, effective copywriting for your health and wellness needs.”
-Dr. Maura Henninger, Naturopathic Doctor/Owner, The Dr. Maura Practice
“Rachel has been INCREDIBLE to work with! She has helped me with copywriting for multiple projects and she nails it EVERY time! She turns things around really quickly and I am so grateful to have her as a part of my marketing team!!”
- Dr. Erin Kinney, Naturopathic Doctor/Owner, The Dr. Erin Kinney Practice
“Copywriting is such an important detail that many businesses take for granted. Many don’t think it’s necessary, but it’s VITAL for your business to run efficiently. Rachel is very detail-oriented and meticulous. She brings forth elements of not just copywriting but incorporates the tone of the business which helps brands find their voice, making them unique. As a business, it's important to discover that because it encourages growth. I can’t thank Rachel enough for her attention to detail and diligent work. It speaks volumes about who Rachel is a business owner. If you want your brand voice to be personalized and speak truth to who you are, Rachel is your girl! I would recommend Rachel 100 times over.”
- Antonette White, Owner, Antonette White Artistry
“Rachel was so great to work with! From the very beginning, she was very organized and prepared. She took notes during our weekly video chat meetings and consistently followed up on any points we discussed. Through the process, especially at our first meeting, she asked very good questions that even helped me to figure out a few things about my business! On top of all that, she always made me feel very comfortable and like she was genuinely excited for me and the steps I was taking in my business. Since she started her own business as well, she had very helpful insights and could relate very easily to what I’ve been going through. The fact that she has completed a copywriting program also shows me that she’s really in this to do a quality job, not just to slap a title on that makes her sound professional. If you think you might need the assistance of a copywriter, I highly recommend reaching out to Rachel!”
- Callie Thompson, Owner, Callie & Clay
“Rachel is a delightful copywriter to work with! She respects deadlines and delivers precisely what we’ve outlined in our briefings. I can’t wait to see what she writes next.”
- Rick Waggoner, Editor-In-Chief, The Ocean Blue Project
“Rachel is amazing to work with! I worked with this fabulous human for 2+ years. She was very inviting, friendly and made me feel welcomed from day one. I highly recommend her as someone that brings as much EQ as her IQ! Just a pleasure to work with!”
- Philip Bue, Senior Business Development Manager
Growing up, my mom used essential oils before they were cool…
Alternative medicine practices have always had a place in my life. I combined my passion for writing and helping people by forming a copywriting business for functional medicine doctors.
I believe in the healing abilities our own bodies possess and desire as many as possible to have access to the phenomenal treatment naturopathic, functional, and integrative medicine doctors can provide.
I give your web content, blogs, and email sequences a unique voice.
Every topic is researched and digestible by the average person.
This allows for leads to be converted into patients seamlessly.
Dating back several generations, I hail from a long line of business owners. I understand the weight you have on your shoulders.
My job as a health copywriter is to take the additional pressure off and let you do what you do best. Let’s make your talent shine – through doing what you love.
Send me an email to get started on discussing your inbound marketing strategy.
This is my mom, Mariann. She’s my Editor.
Growing up in my family, we had two choices, talk considerately, or remain silent. Needless to say, this rule taught me gracious speech. I experienced firsthand – my mother knows the power of words.
Together we’re the steel fist with the silk glove on top. Powerful, yet articulate to steer web traffic your way, and create exceptional results.
One example I watched my mother set is helping others as a way of life. As an adult, it’s very gratifying to have a livelihood that empowers business owners to increase their workflow, with her input.
In fact, one of our favorite quotes is “As you grow older, you will discover that you have two hands. One for helping yourself, and the other for helping others.” – Audrey Hepburn
Our job is to help you help others.
When you hire me as your medical freelance writer, you don’t just get words on a page. You get:
Blogs & Articles - Pitches for engaging your target patients and trending holistic health topics
Content - Scholarly research on the topics chosen
Search engine optimization - Boosting your website’s authority in Google’s eyes
High-quality editing - Error-free and ready to go thanks to my rockstar editor
Title - Only the most attractive and optimized titles
Royalty-free photography - Images that complement the content
Formatting - To catch the eye of the skimmers of the world
I offer content marketing services that convert leads into worthwhile patients.
My content will increase your revenue and save you time.
I write to educate and inform on the massive benefits your holistic approaches provide.
I take deadlines seriously and provide high-quality work which is how I’ve had the pleasure of working with excellent doctors such as Dr. Erin Kinney and Dr. Maura Henninger.
My high-quality work is priced below, please keep in mind each project is ultimately priced on a case-by-case basis.
SEO Optimized Website Copy - informs, builds trust & authority with your audience
Priced on a case-by-case basis.
Landing Pages - make the sale!
Priced on a case-by-case basis.
SEO Optimized Blogs & Articles - leave your clients educated and wanting more
Starting at $250
Newsletters - deliver the latest and greatest to your audience
Starting at $150
E-mail Copy - keep your audience engaged and earn sales
Starting at $75
Product Descriptions - your future clients will fall in love with your products
Starting at $75
REFERRAL PROGRAM
Join my referral program. If your referral turns into a paying client, I’ll gift you $100.
Make sure they mention that you referred them!
Google highly encourages websites to provide a constant stream of value, a minimum of 1 blog per week.
Save When You Bundle!
Bundle Blog Package
4 SEO-optimized blogs on a monthly retainer basis for $895.
Ask me about other monthly bundle packages!
Ready to start driving major traffic to your health and wellness business? Book your 30-minute consultation today.
In this 30-minute consultation we will cover:
Your goals: What would you like to accomplish? More clients? Greater online presence?
Your website and web content: How we will show potential clients the value of your business.
SEO: How we can improve your ranking in Google to drive more traffic to your services.
Inbound marketing content: I pitch articles, blogs and e-mail sequences.
How I can save you time: Running a business is not easy, let me take a few items off of your plate.
CONTACT INFO
rachel@rachelfrancescagency.com